These are the best creators in Switzerland – Swiss Influencer Award


award ceremony These are the best influencers in the country

The third year of the Smile Swiss Influencer Awards took place on Thursday evening. The country’s most successful content creators were honored.

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These creators could take home one of the prestigious Smile Swiss Influencer Awards.

SSIA/David Biedert

Category Lifestyle: Nathalie Sulser.

Category Lifestyle: Nathalie Sulser.


Category Entertainment: Joung Gustav.

Category Entertainment: Joung Gustav.


It’s about it

  • On Thursday 17 November 2022, the Smile Swiss Influencer Awards took place at the Kaufleuten Club in Zurich.

  • The best content creators in the country were selected in a total of ten categories.

  • In addition, Kings Elliott and DJ Cruz warmed up the VIPs present.

Influencers have a huge reach on Instagram, Tiktok, YouTube, etc. With their diverse content, they inspire committed fan bases far beyond the borders of individual countries. Now, the country’s best creators were honored on Thursday evening at Zurich’s Kaufleuten as part of the third Smile Swiss Influencer Award Night. The following social media stars can look forward to awards in nine All-Star categories:

He won the rookie award this year, which was fought for in various challenges Patrick Scherz from Murten (FR). According to the announcement, he managed to impress the expert jury with the “most innovative and at the same time funniest” content. The 23-year-old invested five to twelve hours a week to get the most out of his posts. “In my videos, I do everything myself, from the idea to the script to the sound mix,” he explains proudly.

It was said to be a head-to-head battle in all categories. “It’s incredible how quickly and qualitatively the creator scene in Switzerland is developing,” quoted the jury, made up of industry experts. The awards are highly sought after and recognize “extraordinary diligence and work”.

Top guests and stellar performances

The event was accompanied musically by Kings Elliot, an up-and-coming pop queen from Switzerland, with more than 1,000 invited VIPs and a total reach of more than 50 million followers. Then the crème de la crème of the creators scene celebrated to the best beats by star DJ Cruz.

Fabian Plüss, the founder and initiator of the event, is particularly pleased: “The Smile Swiss Influencer Award was a successful evening with many unforgettable moments on social networks prepared for Hollywood. It was great how many content creators were there live and online.” He also promises “really cool expansions” for the next issue.

20 Minuten is the media partner of the Smile Swiss Influencer Awards.

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